Former partner of The Notorious B.I.G.â€™s son releases 2Pacâ€™s â€œHit Em Upâ€ Reimagined as House and Jazz Music
Tupac Shakur was one of the most important and iconic voices in music history. Now, some of 2Pacâ€™s monumental body of work, reimagined as house music, with a rich jazz influence and a transgender vocalist is being released. Multi-platinum award-winning producer/publicist Jonathan Hay is releasing the 2Pac project through Tech Row Records with global distribution by Fat Beats Records. Tech Row is continuing what 2Pacâ€™s estate has done in recent months, using his powerful legacy to create change through the release of the new PRIDE collection. Hay teamed up with Daniella Carter, a transgender LGBTQIA+ activist to help spearhead the genre-bending ‘2Pac Reimagined’ project. Carter and Tech Row understood that while hip-hop culture is becoming more accepting of LGBTQIA+ individuals, there is still a resistance to full acceptance and inclusion of artists of all races, class, gender, and sexualities. They brought together a uniquely diverse group of creatives to achieve these revolutionized versions of 2Pac’s classic songs. â€œI partnered up with Biggieâ€™s son CJ Wallace of The Notorious B.I.G. estate last year,â€ said Hay. â€œI was even bestowed the honor of trying on articles of clothing from Biggieâ€™s wardrobe that he wore while he was still alive.â€
Hayâ€™s past production was co-signed by the legendary Eric B. & Rakim from his #1 Billboard Jazz album Follow the Leader (Reimagined as Jazz). Hay worked on that critically acclaimed album (which remained on the Billboard charts for 11 weeks) at Quad Recording Studios â€“ the same recording studio of the infamous 2Pac elevator shooting that fueled the violent East and West Coast hip-hop rivalry. Coincidentally, Eric B. was building Death Row East with both Suge Knight and 2Pac before his untimely passing.
â€œSome of my associates have asked why we chose the violent Biggie diss â€˜Hit â€˜Em Upâ€™ as the first single,â€ said Hay. â€œWe simply took a historical hardcore diss song and turned it upside down with diverse creatives voices from all backgrounds over a jazzy dance backdrop. House music is all about love and positivity, and I look forward to seeing everyone dancing freely to this new spin of a classic while honoring 2Pacâ€™s legacy.â€
â€œHit â€˜Em Upâ€ â€“ an electronic/house music reimagination of 2Pacâ€™s magic is available now.