After spending the last decade as a talent manager, helping people such as Mystic, Planet Asia, Jake One and multi-platinum rock group Maroon 5 get major label deals, Grammy nominations and song placements, 4two7’s debut offering is high-quality rap music that focuses on top-notch lyricism and moving stories about life.
He continues his conceptual work with “Hero†and “Butta On Ya Muffintop†(EAT Machine) two subject driven songs that highlight his artistic vision. “I’ve always written songs as opposed to just raps for rap’s sake,†he says. “Managing the producers and rappers that I have over the years and having those A&R meetings and seeing some things work and some things fail, I’ve learned that a great song is the key to the game. A song is a great idea that is played out over three minutes or so. That’s something I picked up.â€

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